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Strong women don’t live huge lives. Brave Women do.

Ready to rip the caution tape off and live a braver life? Upgrade to a braver identity in 5 daysusing the breathwork-based Brave One Method. The best part? I’m by your side the whole way. Ready or not, you’re getting braver!

 

What kind of woman do you want to be?

The Beige One

  • It’s not going to happen for a woman like me

  • I’m too old / young / dumb / smart / loud / quiet / broken / chill for this

  • I don’t think I belong here

  • I failed last time

  • Why is she looking at me like that?

  • Groundhog day with the same issues with men, work, and friends

  • I’m stuck and it’s ‘the online world’ / my mum / the algorithm / my kid’s fault

  • I’ll feel ready once I…

  • I just need to ‘carve out time’ and work harder

  • It’s easy for her because…

The Brave One

  • Everything I want lives on the other side of being brave

  • Speaking words that breathe life into the woman I’m becoming

  • I belong everywhere because I belong to ME

  • I’m going to find a way to stay

  • I’m a woman worth knowing

  • Breaking the habit of who I’ve been so I can find who I AM

  • I’m never stuck. I just need to rip the caution tape off

  • Discomfort is not a threat

  • I can take a risk

  • I’m not scared to get my heart broken

Reviews
Christina (Copy) (Copy)

I’ve realized I'm an incredible person. Therapy always felt like it was meant to make me "normal." With Iona, I’ve learned to embrace everything that makes me different. I’ve moved cities, got a full-time job, and a boyfriend. It was so fast that I haven't fully grasped how much I changed but I am completely different. But it feels like it’s just the beginning.

Laura

Kelsey (Copy)

When I saw Iona put on the Inner Child breathwork session, I could practically HEAR my eyes rolling. And that was the moment I knew I'd "hate-go". I'd go and make sure that this was absolutely the wrong thing for me and a total and utter waste of time. So glad I have this rebellious streak in me, that nags me to do things JUST to prove everybody wrong, because this was... the perfect right thing.

Kate

Kelley

I've spent ungodly amounts of time and money on "self-improvement" and nothing (NOTHING) has moved the needle like breathwork. Working with Iona is one of the best decisions I've ever made for my well-being.

Kelley

Christina (Copy) (Copy)

I’m a little obsessed with Iona’s breathwork. When I have a hard time controlling my mind (which is often 😆), I’ve learned from Iona that I can access it by using my breath and body. I’ve loved being able to access parts of myself and memories that my very busy mind had buried for years.”

Asia

Steph (Copy)

I still don’t understand what kind of witchy magic this breathwork is but it’s better than any therapy I’ve ever done.

Juliane

Why The Brave One is the answer to your fuck-filled non-religious prayers

  • Live and Kicking

    Ripping the caution tape off your life and upgrading to a braver YOU is scary, but you don’t have to do it alone. The Brave One is live for 5 days. April 15-19, 12-1pm EST. Turn up with an open mind, I’ll show you the way.

  • Potent Breathwork

    The Brave One™ breathwork experiences, visualizations, scripts, and frameworks are designed to help you smash strength and vulnerabiity together and meet the bravest version of you, yet!

  • ZeroFluff Tools

    No surface-level spot treatments. No thumbs-to-third-eye-centre. The Brave One™ is raw, real, and ruthlessly effective at tackling the root of your struggles, not the symptoms, and building a bridge into your Brave Life.

  • Soul Deep

    No sugar-coating, surface-skimming, affirmations to puff you up. Breathwork clears emotional muck with industrial-strength. Your relationship with yourself is the base for your entire life. We’re going in!

  • Learning from the bravest

    Strength came easy to me. Loving myself didn’t. You’re learning from a woman who had to dig deep to trade in fear for brave. I’m no natural. You’re learning from A Brave One.

  • Leave this one empty 😊

Join The Waitlist 🙋‍♀️

Their life on Brave

ZeroFluff women don’t blow smoke

 
 

Your Life on Brave

 

Remembering Who The Fuck You Are

And she's a Real One. Sure, life can be hard sometimes, but it's so much easier when you’re on your own team and filing motions for your Brave Life, not sending yourself to prison

What Caution Tape?!

If your relationship with yourself felt icy, quiet, and strained before, it's feeling BRAVE now. You’re not scared to take risks, and so what if you mess up!? You’ve got you, and you’d rather fail doing Brave Things than be stuck in the Beige Wastelands thinking shoulda, woulda, coulda, maybe someday.

Magic Tricks For Days

Your own fear, bad moods, and stab-wounded heart used to side-swipe you for days. Now you've cleared a lot of muck, healed a lot of wounds, and when the water gets choppy, you’ve got a toolbox to stay cool, calm, collected, and remember who the fuck you are so you can get on with living your Brave Life.

Joy. Everyday.

You’ve got more energy to enjoy your life, work, and relationships so you’re burning a lot brighter. People are wondering what’s your secret. Your answer: BRAVE!

Leaving your version of legacy

You've got one life. And you're making for damn sure you're living your version of a brave life so you'll be remembered for something REAL

They call me the Gentle Beast

Hi, I’m Iona. I am the CEO of Brave Thing. I help women do ✸ Brave Things ✸ and live Brave Lives.

Look. I’m no natural when it comes to this “strength and vulnerability colliding” thing.

But guess what I discovered slaying the starve-binge-fueled depression dragon who scorched hope out the first 29 years of my life?

Brave will fuck your whole life up in the best way possible, if you let it. 

And increasing your tolerance for discomfort and upgrading to a braver version of you is not complicated (my inner minimalist was pleased about that 😏) But it won’t just ‘happen for you.’ You’ve got to choose it.

My best-selling book, multi-6 figure business, and love affair with Me exist because I do a few simple ✸ Brave Things ✸ very fucking well, all the God Damn Time.

Want to know my secret?

Brave worked for them

 

The Nitty Gritty

Upgrading to a bravery identity in 5 days sounds too good to be true. But also… I believe you?! So I sign up for The Brave One. Now what?

The Brave One Method

5 Days 🤝 Full Relationship Upgrade.

The Brave One Method is not an over-stuffed and overwhelming experience. All breathwork experiences, tools, prompts, and scripts are potent, specific, and exactly what you need. ZeroFluff.

  • 🔥 5 Live Sessions

    You’ll join 5 days of live, potent breathwork and coaching experiences to help you clear emotional muck, believe in who the fuck you are, and practice being brave. Each session builds the solid foundation for your Brave Life

    🎾 April 15-19

    🎾 12-1pm EST

  • 💡 The Brave One Method

    5 Days 🤝 Full Relationship Upgrade.

    The Brave One Method is not an over-stuffed and overwhelming experience. The TBO curriculum is set up to be potent, snappy, and snack-able so you can start using the tools and concept to live a braver life, immediately.

  • 🐺 Always-On Community Chat

    You're not going this alone. When you join The Brave One, you'll get access to the Lone Wolf Hotline. Share, ask, and connect between sessions. Or don’t! You get to get braver on your own terms!

  • 💎 Fortune Favours The Brave

    Join The Brave one and pay in full and you’ll

    🎾 Get a bonus call with me

  • 🎾 Practice Your Brave Life Here

    You get 6 Months Access to The Brave One content: Rinse, repeat, and keep getting braver.

  • Leave this one empty 😊

Join the waitlist
Reviews
Mariah

I learned how to be there for myself in ways I never dreamed possible. I was able to come off my medication for anxiety and depression. I not only know my true voice now but I respect it, and allow it to guide me. I feel whole, light, and I laugh more easily. I learned I am a woman worth knowing- and Iona was here for me every step of the way.

Mariah

Suse

First time I ever came across the term ‘breathwork’ was overhearing a conversation between two peaced-out yoga-mat-wielding twig-bitches braying about some kind of experience in India. Breathwork with Iona is whatever the total opposite of that is. It’s given me dream-like insights, vivid ideas, and deep body-mind self-belief.

Suse

Kelsey

Just wow. Understanding my nervous system and how I can work with it through breathwork has been mind-blowing for me. It feels both simple and THE GREATEST SUPERPOWER.

Kelsey

Carol

The work I’ve done with Iona has brought me to a place where I have a lot more emotional freedom, shed things I don’t need effortlessly, and care about my person with very clear definition. If I was at 100% before, I was cranking out for everyone else. The next 50 years are just for me.

Carol

Bethany

Iona’s got so much wisdom and presence in such a wee body. Finding her and joining her programs is one of the best things I’ve ever done for myself.”

Bethany

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Soul Breathwork and Visualization Client Reviews
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Still scrolling, huh?

I guess you’re one of those Lightly-Salted-In-Cynical Tough Nuts To Crack that I happen to BE, and LOVE.

Alright. I can fuck with that!

This was cute. But give it to me straight.

  • The Brave One is a 5-day breathwork intensive designed to help you upgrade to a braver identity in 5 days

  • April 15-19, 12-1pm EST. All sessions recorded. 6 months access to all course content.

  • Depends when you join! The Brave One Pay-In-Full investment is $897.

  • It’s not! What’s expensive is not loving, trusting, believing, or backing who the fuck you are and spending your only guaranteed time here on earth living a Beige Life, not The Brave One.

    Investing in upgrading to a braver identity is the only money you should be spending if life feels Beige.

  • Does your husband want a Beige Wife or a Brave One?

    Does your kid want a Beige Mum or a Brave One?

    Does your business want a Beige CEO, or a Brave CEO?

    YOU are in every relationship in your life. You want to be The Brave One.

  • For self-made women who want to live braver lives and are ready to take radical responsibility for making that happen

  • The live sessions are 60 minutes. The Brave One is ZeroFluff. Each session is designed to be potent, exactly what you need to love, trust, forgive, and believe, no fluff.

    Also, life feels a lot light when your relationship with yourself is rock solid.

  • Sure.

    April 15-19. 12-1pm EST. All sessions are recorded.

  • Nope. No prior experience is necessary. The Brave One is a gentle slope into breathwork. The tools, breathwork techniques and visualizations are simple, but potent. Intensity can be backed in and out of.

  • The point of The Brave One, or any Brave Thing program, is not to heal fully. It’s to heal enough so you can start fucking living your Brave Life.

  • Due to the digital nature of The Brave One program, we don't offer refunds. We believe in the value and transformative potential of what we offer. However, I'm here to guide you every step of the way, to make sure you get the most out of your investment.

LIVE April 15-19

Something beautiful lives on the other side of brave

Quit the beige life for your brave life

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